Are you sure that e-stores, always respect your agreements with prices?
What is your pricing relative position toward your competitors? The control of the online selling price is much more complex than in...
List of blog entries
How to correlate participation to the promotional costs and the coverage of this same promotion?
Since 10 years, users of the multi-channel promotional monitoring solution Hipercom have solved this difficulty thanks to...
A unique solution to measure correlation 's evolution between Nielsen's or Kantar's market shares....
Hipercom's voice shares. Everything that is measured can progress and improve, the voice shares of.....
How to correlate the promotion share of voice; calculated by Hipercom and......
the market shares of Nielsen or Kantar? For more than 10 years, users of the multi-channel promotional monitoring solution Hipercom have found a methodology, logical and adapted to their business model, to compare their.....
