Know their products better: How electronic exchange of product information can help distributors sell more efficiently
French retailer's cooperative Systeme U partnered with Agena 3000, a provider of logistics software, to improve information on supplied products. From now on the French giant will receive product-sheets in an electronic form through EDI flows. First to be tested with FMCG suppliers and then extended to Bazar products, butchers and backers, a new tool is a successor of GDSN-supported electronic catalogue.