A unique solution to measure correlation 's evolution between Nielsen's or Kantar's market shares....
Hipercom's voice shares.
Everything that is measured can progress and improve, the voice shares of.....
- a distributor,
- of a category
- or of a brand...
....do not escape this universal rule.
Users of the Hipercom Multichannel Promo Monitoring platform have the experience of a simple but not simplistic tool that gives a very accurate estimate of the promo pressure.
A method that determines the most appropriate index has its business model among 48 opportunities!
The accompanying tutorial allows in 7 very simple questions to build the indicator that corresponds to each of the business models.
Download the tutorial Introduction to the weighting of promotions for free, for more information.
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